陈谷平

摘  要：受小农模式、农业特点和地理位置等多种因素影响，农产品物流存在基础设施不完善、市场开发不足、新技术和新装备推广应用滞后、信息化和数智化运作水平较低、标准化和规范化缺失、资源错配与浪费、社会化服务体系不完善等“堵点”及“最初和最后一公里”瓶颈，导致服务能力不足、效率低、损耗大、成本高等“痛点”，需要加以有效疏解。在对云浮农产品物流进行调查分析的基础上，提出了构建基于“互联网+”的农产品物流运作模式及疏解路径，从加强政策供给与基础设施建设、整合物流资源、创新组织管理模式、加强信息化建设和新技术新装备推广应用、加强标准化与规范化建设、建立健全社会化服务体系等方面提出了疏解策略，以形成高效、集约、协同、共享的农产品物流体系。

关键词：供给侧;需求侧;农产品物流;堵点;痛点;疏解

中图分类号：F304.3    文献标识码：A

Abstract： Influenced by a variety of factors， including small-scale farming patterns， agricultural characteristics and geographical location， there are some bottlenecks in agricultural products logistics， such as imperfect infrastructure， insufficient market development， lagging in the popularization and application of new technologies and equipment， low level of information and digital intelligence operation， lack of standardization and standardization， misallocation and waste of resources， imperfect social service system， and so on， leading to insufficient service capacity， low efficiency， high loss， high cost and other“pain point”， need to be effectively addressed. Based on the investigation and analysis of Yunfu agricultural products logistics， this paper puts forward the construction of the operation mode of agricultural products logistics based on“internet+”and the solution path， this paper puts forward some countermeasures from the aspects of strengthening the policy supply and infrastructure construction， integrating the logistics resources， innovating the organization and management mode， strengthening the informatization construction， promoting the application of new technologies and new equipment， strengthening the standardization and standardization construction， establishing and perfecting the socialized service system， etc.， to form an efficient， intensive， collaborative and shared agricultural products logistics system.

Key words： supply side; demand side; agricultural products logistics; blocking point; pain point; release

鄉村振兴的关键是产业振兴，农产品物流是支撑乡村产业发展的基础性、战略性和先导性产业。发展和完善农产品物流体系，对促进农产品产供销的有效对接和一体化运作，满足消费升级需求，实现农业农村现代化和乡村振兴具有重要作用[1]。2020年1月，农业农村部《关于实施“互联网+”农产品出村进城工程的指导意见》提出加强农产品物流体系建设，着力解决农产品“卖难”问题[2];2021年2月，中共中央国务院《关于全面推进乡村振兴加快农业农村现代化的意见》提出“要加快完善县乡村三级农村物流体系，加快实施农产品仓储保鲜冷链物流设施建设工程，补齐农产品冷链物流设施短板，完善现代农产品流通体系”[3]。……