胡佳澍 黄海燕

摘 要：要素投入和效率提升是产业增长的动力源泉，吸聚优质要素、提升产业效率是实现体育产业高质量发展的必然要求。基于2014—2018年上海市16个辖区体育产业相关统计数据，使用索洛增长函数、超效率SBM模型等工具，分别测算区域体育产业增长的要素贡献率和产业效率，并通过回归分析探究相关因素的影响。研究认为：资本是驱动上海市体育产业持续增长的最重要的要素，扩大要素投入对产业增长的效果已较为有限;上海市体育产业技术效率较高，规模效率中等，各辖区产业效率具有异质性;产业结构、经济发展对技术效率具有显著正向影響，产业集聚、消费需求对规模效率具有显著正向影响。据此提出提升体育产业效率的建议。

关 键 词：体育产业;要素贡献;产业效率;上海市

中图分类号：G80-05 文献标志码：A 文章编号：1006-7116（2021）02-0048-06

Abstract： Elements input and efficiency improvement are the power of industrial growth， so attracting high-quality elements and improving industrial efficiency would be necessary requirement to accomplish the high-quality development for sports industry. Based on the relevant statistical data of 16 districts on sports industry in Shanghai from 2014 to 2018， using the instrument of Solow growth function and super-efficiency SBM model， this study analyzed the element contribution rate and industrial efficiency of regional sports industry growth， respectively， and explored its influencing factors by regression analyses. The conclusions are as follows： Capital is the most important element to drive the sustainable growth of Shanghai sports industry， but the effect of expanding element investment to industrial growth is relatively limited. The technical efficiency （TE） of Shanghai sports industry is rather high， and the scale efficiency（SE） is medium， and industrial efficiency of each district is different. Industrial structure and economic development have significant and positive effects on TE， and industrial agglomeration and consumption demand have significant and positive effects on SE， too. Given those above， suggestions were put forward to improve the efficiency of sports industry for Shanghai.

Key words： sports industry;element contribution;industrial efficiency;Shanghai

自国务院《关于加快发展体育产业促进体育消费的若干意见》（国发〔2014〕46号）发布以来，我国体育产业发展取得巨大成就，2014—2018年我国体育产业总规模从1.35万亿元增长至2.66万亿元，年均增长速度高达19%，体育产业及增加值占GDP的比重也不断上升。然而，体育产业在保持高速增长的同时，也存在过度依赖传统要素投入、规模效益低、盈利能力弱等问题。2019年9月国务院办公厅发布《关于促进全民健身和体育消费推动体育产业高质量发展的意见》（国办发〔2019〕43号），致力于推动体育产业成为国民经济支柱性产业，对体育产业发展提出新目标和要求。……