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乡村振兴战略背景下北京乡村民宿发展模式与机制研究

2021-06-15黄冠华

安徽农业科学 2021年10期
关键词:发展模式运行机制

摘要 在乡村振兴战略与美丽乡村建设背景下,依托北京显著的区位、政策等优势,北京乡村民宿日益显示出良好的发展态势,成为京郊乡村旅游经济发展的有力推手。北京乡村民宿各个郊区县资源禀赋不同,产业定位与发展条件各异。针对不同区域引导民宿形态多层次多元化发展是北京乡村民宿所要经历的必由之路,探讨实现北京乡村民宿发展模式与机制的创新也是一个亟待解决的问题。通过研究分析国内外乡村民宿典型发展模式,构建出北京乡村民宿应在坚持区域环境可持续发展前提下,形成产业融合发展、“互联网+民宿”网络平台支持、社区整体营造为基本管理形式的乡村民宿发展模式,建立多元化投入、专业化公司运作资金监管等在内的民宿运行机制。通过拓展乡村民宿产业链的延伸,推动乡村产业融合发展,加快北京乡村民宿找准特色定位,实现乡村可持续发展。

关键词 乡村民宿; 发展模式; 运行机制

中图分类号 F304.1文献标识码 A文章编号 0517-6611(2021)10-0128-03

doi:10.3969/j.issn.0517-6611.2021.10.034

开放科学(资源服务)标识码(OSID):

Research on the Development Model and Mechanism of Beijing Rural Home Stay in the Context of Rural Revitalization Strategy

HUANG Guan-hua

(Beijing Vocational College ofAgriculture, Beijing100093)

Abstract Under the background of rural revitalization strategy and beautiful rural construction, relying on Beijings significant location, policy and other advantages, Beijing rural home stay increasingly shows a good development trend, becoming a powerful driver of rural tourism economic development in the suburbs of Beijing. The resource endowment and industrial positioning and development conditions of rural B&B in Beijing are different in each suburb. It is the only way for Beijing rural B&B to guide the multi-level and diversified development of the B&B form in different regions, and it is also an urgent problem to explore the innovation of the development mode and mechanism of Beijing rural B&B. Through the analysis of the research at home and abroad rural development model, typical of a home stay facility build Beijing rural home stay facility shall be under the premise that insist on the sustainable development of regional environment, forming industrial integration development, “Internet + home stay facility” overall construction of the basic network platform support, community management forms of rural home stay facility development model, establish a diversified investment, professional company working capital supervision, operation mechanism of home stay facility. By expanding the extension of the rural home stay industry chain, promoting the integrated development of rural industry, accelerating the positioning of Beijings rural home stay and realizing the sustainable development of the countryside.

Key words Rural home stay;Development model;Operation mechanism

2018年2月4日,中共中央國务院公布了 2018年中央一号文件《中共中央国务院关于实施村振兴战略的意见》。习近平总书记在十九大报告中也强调,要大力实施好乡村振兴战略。实施乡村振兴战略,是党的十九大作出的重大决策部署,也成为新时代“三农”工作的总抓手。民宿产业作为实现休闲农业与乡村旅游升级的主导产业模式成为乡村振兴战略的重要抓手。……

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