齐婉宁 陈春潮 邵东隅 朱元嘉

摘 要 目的：研究大学生使用网络表情包的基本概况，分析网络表情包的使用对大学生人际交往的影响，对大学生使用表情包进行正确引导。方法：选取南京邮电大学在校大学生为研究对象，通过线上问卷的形式进行填答。结果：除文字交流外，大学生最常用的交流方式是表情图片，合理使用表情包对人际交往有积极影响。性别和年级两个因素对于大学生网络表情包的使用影响较大，专业因素对于大学生网络表情包的使用影响较小。结论：国家制订相关法律及政策，社会和学校通过舆论、道德和教育力量约束和规范表情包的使用；大学生自身提高个人素质，树立正确价值观，把握好使用表情包的度。

关键词 大学生 网络表情包 人际交往

中图分类号：G645 文献标识码：A DOI：10.16400/j.cnki.kjdkz.2018.04.081

Abstract Objective To study the basic situation of college students' use of network expression packs， analyze the influence of the use of network expression packs on college students' interpersonal communication， and correctly guide college students to use expression packs. Methods University students from Nanjing University of Posts and Telecommunications were selected as the research objects， and they were filled out through online questionnaires. Results In addition to text exchanges， the most commonly used communication methods for college students are facial expressions. The rational use of expression packs has a positive effect on interpersonal communication. The gender and grade factors have a greater impact on the use of college students' Internet facial expression packages. Professional factors have less influence on the use of college students' Internet facial expression packages. Conclusion The country formulates relevant laws and policies. The society and schools use the power of public opinion， morality， and education to constrain and regulate the use of expression packs； college students themselves improve their personal qualities， establish correct values， and grasp the degree of use of expression packs.

Keywords college students； network emoticons； interpersonal communication

1 研究背景

網络表情符号是指将字符、图形等形式组合起来模拟表情、体态、动作，以在网络交流中表达感情和情绪的视觉性符号，它伴随着网络技术的革新而不断演变至今。[1]作为表情符号的一种，表情包是由表情符号发展而来。表情包是指一系列具有相同主题的单个表情的集合。新媒体时代，数字技术的进步和网络文化的繁荣，极大地促进了表情包的发展。[2]从静态图片到动图，从单独的图像到添加网络流行语，从卡通emoji表情到真人表情包，从微博微信到论坛贴吧，从PC端到移动端，从私密社群到公共空间，表情包传播不断演进和迁移，特别是在“90后”的社群中刷表情已是一种日常交流行为。……