瞿美姣　陈刚桦

摘 要：构建汽车空调系统模块化产品平台对适应客户多样性需求和提高空調系统产品经济效益有重要意义。本文研究了模块化产品平台的设计方法，并构建了空调系统模块化产品平台。首先，从客户需求出发，通过分析需求-模块的映射关系和模块之间的影响关系，得到模块变异指数和模块传播指数。基于模块变异指数和传播指数识别出模块类型，并在此基础上构建了汽车空调系统模块化产品平台，验证了方法的有效性。

关键词：空调 大规模定制 模块化 产品平台

The Air Conditioning System of Automotive Modular Product Platform Design

Qu Meijiao Chen Ganghua

Abstract：Modular product platform strategy enable economies of scale and scope while satisfying various requirements of customers. This article investigated the method of modular product platform design，and established a modular product platform about air conditioning system of automotive. Firstly，the module's variation index and propagation index are obtained by analyzing the mapping relationship between demand and module，and the influence relationship between module and module. Then identify the module type by using variation index and propagation index. After that，based on the results of module type identification，the modular product platform of automotive air conditioning system is constructed，and the effectiveness of the method is verified.

Key words：Air Conditioning System; Mass Customization; Modular; Product Platform