新冠疫情加速跨境电商变革之路
2021-08-06李瀛
李瀛
【摘 要】受疫情影响,我国传统国际贸易面临前所未有的严峻挑战,以跨境电商为代表的外贸新业态正成为拉动中国外贸增长的新动力。论文分析了目前跨境电商在这次疫情中所暴露的明显的问题,针对这些问题提出了相应的对策建议,推动我国海外仓建设,加强跨境电商供应链的数字化,来增强跨境电商供应链抗风险能力及韧性。
【Abstract】Affected by the epidemic, China's traditional international trade is facing unprecedented severe challenges. New forms of foreign trade represented by cross-border e-commerce are becoming a new driving force for China's foreign trade growth. This paper analyzes the obvious problems exposed by the current cross-border e-commerce in the epidemic, and puts forward corresponding countermeasures and suggestions for these problems, such as promoting the construction of overseas warehouses in China and strengthening the digitalization of cross-border e-commerce supply chain, so as to enhance the risk resistance and resilience of cross-border e-commerce supply chain.
【关键词】海外仓;跨境电商;供应链
【Keywords】overseas warehouse; cross-border e-commerce; supply chain
【中图分类号】 F724.6;F752.6 【文献标志码】A 【文章编号】1673-1069(2021)07-0112-02
1 引言
受新冠疫情的影响,全球中小外贸企业在短短几个月经历了工厂停工被迫线上办公、用户取消订单现金流紧张、物流成本上升等问题。面对新冠疫情,我国的外贸行业是否将迎来历史性的衰退,外贸企业是否将纷纷倒闭?但事实告诉我们每次经济震荡都会给中小企业带来阶段性的“阵痛”,但每次都给把握住新机遇的企业开辟了更大的市场空间。回顾2003年SARS使大量民众居家,却变相带动了我国电子商务的发展,出现了一批新型零售关系的电商平台。新冠疫情的突发也是对我国外贸企业供应链竞争力的考验,也是一场市场的大洗牌。本文将探究在疫情的冲击下,我国跨境电商行业发展的现状及暴露的问题,并为跨境电商平稳发展提供建議。
2 新冠疫情影响下我国跨境电商的现状
疫情给企业和国家带来了“阵痛”,但同时也出现了新的机遇,能够在疫情期间进行贸易方式转变大力发展线上贸易,采用大量新型贸易方式直播跨境电商、能迅速恢复生产的企业将抢占优渥的市场空间。……
