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中俄旅游合作的新态势

2017-12-20葛新蓉

商业经济 2017年12期

葛新蓉

[摘 要] 近年来,旅游合作成为中俄两国广泛关注的合作领域,前景良好,潜力巨大。中俄两国互为重要客源国和旅游目的地,互相把对方视为优先合作对象。开展旅游合作,有利于加深各自对彼此自然环境、历史渊源和文化传统的认知,增进彼此间的相互了解和交流,对于加强中俄全面战略协作伙伴关系具有极为重要的意义。目前中俄两国旅游合作形式由单一向纵深发展,总体呈增长态势,辐射范围较广,并存在着中国市场投入有待提高、俄罗斯市场潜力有待挖掘、边境游比重仍较大的问题。但随着两国旅游合作的深入发展,具有政策支撑,旅游产品不断在创新,配套服务也进一步改进,广告宣传的先行,显现出了中俄旅游合作的新态势。

[关键词] 旅游合作;中国;俄罗斯;中俄关系

[中图分类号] F590 [文献标识码] A [文章编号] 1009-6043(2017)12-0061-02

Abstract: In recent years, tourism cooperation has become a cooperative field concerned by China and Russia widely, which has good prospects and huge potential. China and Russia are each other's important tourist source countries and destinations, and priority partner. Tourism cooperation is beneficial to deepen their understanding on natural environment, historical origin and cultural tradition, enhance mutual understanding and communication and has very important significance to strengthen the comprehensive strategic partnership. The forms of tourism cooperation between China and Russia have changed from single to enhancing development; the overall is growth; the range of radiation is wide. However, Chinese market input, Russia market potential and border tourism proportion need to be improved. With the in-depth development of tourism cooperation, the new situations of tourism cooperation are the policy support, innovative tourism products, improved services, and advertising.

Key words: tourism cooperation, China, Russia, relations between China and Russia

旅游业是现代经济发展的重要领域之一,能够满足人民物质文化需求,提高生活质量。从自身性质分析,旅游业不会对自然资源造成破坏,具有非生产性特征。当前,在世界金融危机背景下,旅游业是为数不多能够稳定发展的经济领域之一,同时,来自于这一行业的直接和间接收入也促进了世界各国和地区经济社会的发展。

中俄两国间开展旅游合作,是增进两国人民相互了解的一个最直接渠道,有利于加深各自对彼此自然环境、历史名胜和文化传统的认知,加强彼此间的了解和交流,对于深化中俄全面战略协作伙伴关系,巩固和提升双边关系基础和水平具有极为重要意义。……

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