日前，ASM Global和Marketplace Events就展會活动内容和设计联盟达成合作。作为合作的一部分，Marketplace Events将参与ASM团队简化活动规划流程，开发其广阔的市场资源从而推动其在新市场的宣传与增长。ASM Global总裁兼CEO表示，“疫情让我们认识到独有的线下活动的重要性，我们非常珍惜这次合作的机会。当Marketplace Events有意与一家有着丰富的行业资源及强大影响力的企业更进一步合作时，我们毫不犹豫，” Marketplace Events 的首席执行官Tom Baugh表示，“我们相信此联盟将推动两家企业的发展壮大。我们在休斯顿和杰克逊维尔举办的新展会就是开端。”

Marketplace Events partners ASM Global

ASM Global and Marketplace Events are partnering in a content and programming alliance. As part of the deal， Marketplace Events will have access to ASMs team to simplify and streamline the event planning process and tap into its extensive marketing resources to drive increased exposure and growth in new markets.“The pandemic has shown us the importance of unique， live experiences and how much we value them”， ASM Global president and CEO Ron Bension said.“When Marketplace Events was approached to more closely align with ASM–a firm with deep industry resources and influence–we didnt hesitate”， Tom Baugh， CEO of Marketplace Events， said.“We believe this alliance will be a catalyst for growth for both MPE and ASM. Our new event launches in Houston and Jacksonville are just the beginning.”In March， ASM Global and Marketplace Events announced the launch of new annual home shows to take place at Houstons NRG Park every February and October， beginning in spring of 2022. The partners also announced a third annual home show to be held in the Jacksonville market， to take place beginning in May of 2022.